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George Bush on Business Intelligence

Balanced Scorecard, Enterprise Dashboard, Management Portal, Executive KPIs - we’ve all seen business intelligence terms like these used in a haphazard, interchangeable manner. Confusion arises when the same syntax is used by both business intelligence generalists and specialists.

When a management consultant says “Balanced Scorecard”, he or she usually means it literally - that is, in reference to the perfomance measurement discipline introduced in 1992 by Robert S. Kaplan and David Norton, used to measure a company’s activities in terms of its impact on vision and strategy.

George W Bush on Business Intelligence

When a business manager uses the term “scorecard” (note the lower case!), he or she may mean it in more of a general case - that is, in reference to a KPI dashboard or other less formal performance measurement dashboard.

This casual usage of management tool terms such as scorecards, dashboards, portals, etc. can cause confusion for sure, but I always tell people to assume the most general defintion unless by the context you know the user to mean a specific methodology.

The reason why I bring this whole issue up is because of a recent discussion with a Dashboard Spy reader who was wondering about the differences between scorecards and dashboards. After referrring him to this post on the difference between an enterprise dashboard and a balanced scorecard, he sent me some scorecard graphics to post.

Here is a series of balanced scorecard screenshots. The underlying system is made by EnterpriseStrategyWare.

Balanced Scorecard KPI

The dashboard screenshot above shows a focus on Shareholder Value metrics.

Balanced Scorecard Screenshot

The dashboard above is a KPI by Measure, in this case, shareholder value.

Balanced Scorecard Screen

Balanced Scorecard Hierarchy View

Tags: Balanced Scorecard, Enterprise Dashboards

PS. No, George W. Bush does NOT read The Dashboard Spy. He does, however, wonder about business intelligence. I think.

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Last Modified: Monday, August 6th, 2007 @ 11:10

This business intelligence dashboard blog entry was posted on Monday, August 6th, 2007 at 10:55 am and is filed under Dashboard Screenshots. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

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