This video explains how to create a high level view for executives to use to understand traffic patterns on a company website.
The video show how to set up various widgets and reports that allow drill down examination of the data. Pay particular attention to the Executive Dashboard setup and how the left side displays the marketing funnel statistics (unique pageviews, unique visitors, engaged visitors and RSS subscribers).
Studying interesting infographics can have a broadening effect on the way you think of portraying data and information. A really cool infographic can really take some time to study. Take a look at the TopGear Test Track Infographic that summarizes 18 seasons of high performance car testing. Take a look at the main graphic and then click on the link to get the large pdf version.
Here is the pdf of the full size infographic:
http://www.boostlabs.com/wp-content/uploads/2012/05/top-gear-infographic-9.pdf
This excellent panel discussion focuses on what they DON’T teach you about entrepreneurship in business school. This group of successful entrepreneurs reveal what they learned in real life business that they never could have been taught in school. They also discuss what courses were actually most helpful to them and also what courses they wish they took but didn’t.
This excellent video discusses the use of strategy maps by individual managers in an organization. It gives examples of strategy maps, explains what a strategy maps is, and offers potential pitfalls as well as best practice pointers.
A strategy map is an extension of the Balanced Scorecard and was created by Kaplan and Norton.
Reasons for using strategy mapping include advantages across several categories. When properly executed, strategy maps:
Create a line of sight between individual efforts and organizational objectives.
Translate strategy to operational terms.
Align people and action.
Help put a value on things traditionally viewed as “hard to measure”.
Here’s a quick tutorial on Balanced Scorecards. It’s absolutely free and you can use this link for a direct download of the pdf version of the course: The Balanced Scorecard: Step by Step Guide to Build a Balanced Scorecard.
Here’s a quick look at the overall process of building a balanced scorecard:
The process consists of seven steps over three phases:
And here’s a look at some of the tools in the course:
Sometimes a very straight forward approach in data visualization is all you need. Let’s take a look at this comparison of the cost of having lunch at the best restaurants in Great Britain as ranked by Michelin. Well, maybe all you really need to do is to stack a really big bunch of bar graphs and call it a day!
Read more about this Michelin infographic here: http://www.coolinfographics.com/blog/2012/6/4/eat-at-the-best-british-restaurants-for-less-than-you-think.html
Information visualization analysts in countries with multiple language preferences by the user community have to work harder than the rest of us. Here’s a look at an infographic that comes in an English language version as well as the original Hebrew version.
This one in particular makes for a good example. You don’t just have the challenge of translation, but all the left to right, right to left parsing issue. It’s almost twice the work!
You can read more about this infographic at this link: http://www.coolinfographics.com/blog/2012/6/5/market-and-competitive-intelligence-trends.html
Business intelligence and business analytics platform marketing is getting slicker and slicker. We are seeing a rash of high production value commercials for various BI software and analytics platforms from the major vendors. We also see service offerings being advertised this way. Here’s a look at a couple of these spots.
This first one is from CapGemini and it titled “Business Analytics and Big Data: The Battleground for Competitive Advantage”.
And here is one from IBM called Designed for Data. It’s part of their i for Business series.
This one is in a super wide screen format and is also from IBM. It’s called Business Analytics: Turning Data into Insight. It starts off with a very interesting fact: All the data in the world that existed up to 2003, we generated now in two days.
And this pitch for support, training, and consulting services for IBM Business Analytics from Inca.
I missed this when it came out at last year’s JavaOne 2011. Oracle had this “Java Life” rap video created for marketing purposes. It’s a lot of fun.
The first video below is the music video. The one below that is “The Making of Java Rap”.
And here’s a bonus video:
Plus, of course, you know what this is:
Learn what you really need to know about cloud computing with this free whitepaper bundle. Click “The Essentials of the Cloud in 2012 – Free Kit” to get the following popular white papers in a single download bundle:
These are excellent whitepapers on cloud computing.